I LIKE THE FLAVOR A LOT,AND THE CONSISTENCY OF THE PORTION WITHOUT LUMPS. I CANNOT SEEM TO TOTALLY RELINQUISH THE LUMPS, A LOT OF THEM. IT ALSO COULD BE JUST A LITTLE SWEETER. I ADD MY OWN STEVIA/XYLITOL TO MY SATISFACTION. I DO PREFER TO ADD SWEETNER AS DESIRED THAN BUYING IT TOO SWEET.